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Customer programmes for the way your industry works.

Retail, telecoms, banking and fuels each start from their own events, segments and journeys, so the first campaigns go out sooner.

Turn browsers into buyers and buyers into regulars, online and in store.

Starts whenA basket is left behindEvent: cart_abandoned

PushYou left something behindChecked against consent

Wait1 dayOr until they order

EmailStill thinking it over?Only if they have not ordered

GoalPlaced an orderCounted, with days to goal

Cart and browse recoveryJourneys that start when someone leaves without buying.
Post-purchaseThank-yous, reviews and the next best product.
Loyalty and retail mediaRewards for regulars, and placements sold to the brands you stock.

Start from what works in your industry, then make it yours.

Every deployment begins with a blueprint for your sector. Your team changes anything that does not fit.

Your events, already namedThe moments that matter in your industry, from a first order to a recharge, ready to send from day one.
Segments to start withAudiences that teams in your sector use first: new, regular, lapsing and high-value customers.
Journeys ready to switch onWelcome, win-back, cross-sell and retention journeys you can launch as they are or change.
Messages in your voiceTemplates for each channel with personal details filled in, ready for your copy.
Results that matter to youThe measures your industry watches, on the dashboards your team opens first.
Rules for your marketConsent, quiet hours and caps set for the regulations you work under.

Whatever your industry, every module reads and writes the same customer.