Reach customers on the channels that matter
Eight channels, one platform. From WhatsApp and USSD to email and push, Xanite delivers messages on the channels your customers actually use. Built for markets where email is not the default.
WhatsApp Business API integration with template management, media messages, and delivery tracking.
USSD
Session-based interactive menus for feature phone users. Real-time engagement without data connectivity.
SMS
Global SMS delivery with sender ID management, link tracking, and delivery receipts.
HTML and plain text email with dynamic content, personalisation, and one-click unsubscribe.
Push Notifications
Firebase Cloud Messaging for iOS and Android. Rich content, deep links, and silent push support.
Messenger
Facebook Messenger integration with structured messages, quick replies, and bot handoff.
Instagram DM automation for customer engagement and support conversations.
In-App
Targeted in-app messages, banners, and cards for mobile and web applications.
Channel Intelligence
Smart delivery, not just delivery
Intelligent routing, optimal timing, and failover logic that ensures every message reaches the right customer on the right channel at the right time.
Channel Cascade
Define fallback sequences. If WhatsApp fails, try SMS. If SMS fails, try email. Automatic failover until the message lands.
Channel Preference
Deliver on each customer's preferred channel. Preferences are learned from behaviour and declared via the preference centre.
Send Time Optimisation
ML-based optimal delivery time per customer per channel. Quiet hours and timezone-aware scheduling.
Frequency Capping
Per-channel rate limits with configurable hourly, daily, weekly, and monthly caps. Prevent message fatigue across all channels.
Delivery Analytics
Real-time delivery tracking with sent, delivered, opened, clicked, and bounced metrics per channel.
Provider Webhooks
Receive delivery status callbacks from every provider. Automatic retry with exponential backoff on failure.
Built for the markets others overlook
USSD for feature phone engagement. WhatsApp as a primary channel. SMS-first campaign design. Xanite was built in Africa, for markets where digital engagement looks different. Multi-currency support, local compliance, and channels that reach every customer.
See Xanite in action
Book a personalised demo and discover how Xanite can unify your customer data and accelerate your marketing.