Xanite
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Turn your app, messages and stores into a media network.

Sell placements to the brands you stock. Every ad is checked against consent before it is shown, and redemptions at the till close the loop.

Request a demo See how it works

A media business, run from the customer data you already have.

Brands get audiences no one else can offer. Your customers see offers that fit them, and never anything they have not agreed to.

  • Inventory you controlSellable slots by channel, placement, store cluster and date window, with no double-booking.
  • The pricing brands expectCPM, CPC, CPA paid on till redemption, and fixed-fee takeovers, with rate cards.
  • Targeting that stays privateBrands reach your shoppers through your first-party data, without the data ever leaving.
  • Respect on every impressionConsent, frequency caps, budget and pacing are checked each time an ad is shown.
  • Closed-loop couponsEach ad can carry a unique code, matched at the till when the shopper redeems it.
  • Approvals and exclusivityEvery flight is approved before it runs, and category exclusivity protects your partners.

One booking, shown wherever your shoppers are.

The brand books once. Xanite places the ad in your app, in push and WhatsApp messages and on screens in store, each one checked before it is shown.

KSummer SPF flightKalahari Sun CareApproved
Dates
1 to 28 December
Pricing
CPA on redemption
Audience
Bought sun care last summer
Exclusivity
Sun care category
Placements
App, push, WhatsApp, screens
Coupon
Unique code per shopper
Budget paced evenlyDay 9 of 28
Kalahari Sun Care
Just for you, this week Daily SPF 50 15% offyour next order Applies at checkout until Sunday. Your skin will thank you. Shop nowNot now
Glow BotanicaBusiness account
From Kalahari Sun Care
Daily SPF 50, 20% offShow this code at the till: KSC-7Q4M09:14
Kalahari Sun Care · Aisle 4 Summer starts with SPF 50 20% off this week, scan the code in your app

Sales, not impressions.

Impressions are matched to redemptions at the till, and lift is measured against shoppers who saw nothing. Brands see what the flight sold, and finance sees what it earned.

  • Lift against a control groupCausal impact, not correlation.
  • Reports for brands and financeFlight reports for account managers, and earnings by brand, category and store cluster.
Summer SPF flight · results

The flight reached 48,200 shoppers, 3,140 coupons were redeemed at the till, and buyers rose 18% against the control group.

Bought the product during the flight
Saw the flight
Control group, saw nothing

Built on the Xanite customer platform.

Retail media can run on its own. Alongside the platform, placements use the same customer data, consent and loyalty your marketing team works with.

Get a live demo of Retail Media and see what it can earn from the brands you stock.

About Retail MediaAdd more detail